How to Monetize a Facebook Page & Monetization Criteria
Facebook has become a powerful platform for content creators and businesses to generate revenue. If you have a Facebook page with a good following, you can monetize it through various methods, provided you meet Facebook’s monetization criteria. In this guide, we will discuss how you can monetize your Facebook page and the eligibility requirements for monetization.
Ways to Monetize a Facebook Page
In-Stream Ads
Facebook allows creators to earn money by placing short ads within their videos.
Your page must meet the eligibility criteria for in-stream ads.
Facebook Stars
This feature allows fans to support you by sending stars, which can be converted into money.
Commonly used in gaming and live streaming.
Subscriptions
Facebook offers a subscription model where followers can subscribe for exclusive content.
It requires a strong and engaged community.
Affiliate Marketing & Sponsored Content
You can collaborate with brands to promote their products and earn commissions.
Sponsored posts from brands can be a major source of income.
Facebook Marketplace & Shops
Selling products directly through Facebook Shops or Marketplace.
Best for businesses and e-commerce pages.
Facebook Monetization Criteria
Before you can monetize your Facebook page, you must meet the following eligibility criteria:
Facebook Partner Monetization Policies
You must comply with Facebook's Partner Monetization Policies, including content originality and authenticity.
Community Standards & Content Guidelines
Your page should follow Facebook’s community guidelines and avoid restricted content such as hate speech, violence, and copyright violations.
Minimum Followers Requirement
Your page must have at least 10,000 followers to enable in-stream ads.
Engagement & Watch Time
You need 600,000 minutes of watch time in the last 60 days for video monetization.
At least 5 active videos on your page.
Eligible Countries
Monetization is available in selected countries; check Facebook’s official list to confirm availability in your region.
Ad Breaks & Content Type
Your videos must be at least 1 minute long (for some formats, longer videos are preferred for better monetization).
Steps to Enable Monetization
Check Your Eligibility
Go to Facebook Creator Studio and navigate to the Monetization tab.
Check if your page meets the criteria.
Apply for Monetization
Once eligible, apply for monetization through Creator Studio.
Accept the terms and policies.
Set Up Payment Details
Link your bank account or PayPal for payouts.
Facebook typically pays monthly, once the minimum threshold is met.
Create High-Quality Content
Regularly post engaging videos to maximize revenue.
Avoid policy violations to keep your monetization active.
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